
DoorDash Own the Moment

I led concept and creative for DoorDash Ads’ global debut at Cannes Lions. Centered on the idea of “Your Brand, Owning The Moment,” the experience showed how DoorDash helps brands connect with customers in real time, on and off the app.
We brought it to life through four immersive scenarios, About Last Night, Out of Office, Calm on Cue, and Tastes Like Winning. Each were designed to pull attendees into a moment-based journey that blended insight, storytelling, and product in a way that felt uniquely DoorDash.
As concept lead and pitch captain, I sold the vision, built the experience, and drove B2B storytelling across every touchpoint to show brand leaders exactly how DoorDash Ads delivers results.

DoorDash Ads at Cannes Lions 2025





